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In cooperation with Republic Records (NYC), LiveWall Group developed a Spotify campaign website for Alesso. The objective of the site was to create the largest EDM Spotify playlist ever published.
Fans of Alesso were able to add and vote on tracks submitted by the crowd. The fans submitted thousands of songs within a couple of hours. Participants were also able to add the playlist to their own Spotify account with one single click. All profile pictures of participants were added to the Wall of Heroes of Alesso’s Playlist.
A bar was presented in the top of the site. Unique and fun Alesso content was made available once the bar reached 100%.
